If you’ve been around here for a while, you’ve heard us bang the drum about the importance of niches in the arena of low-content books. As the market gets more crowded with wannabees and get-rick-quick-ers, those of us who have put thought into our projects are feeling the pinch. More competition from SEO ninjas and […]
Whether you’re new to KDP or a veteran, it’s always a good idea to review some of the basics. And there’s nothing more basic than the cover of your book. Your cover, after all, is your billboard. con THE FRONT COVER The front cover is a preview of your book. Just like a movie trailer […]
For the sake of organization, let’s sort out this group, okay? First, anyone who got into the no/low-medium content book business to get rich quick, raise your hand. Okay, you can scroll away and click on the first scammer ad that comes up (ever notice that no one uses the word “funnel” anymore?). They’re waiting […]
Fellow KDP wordsmiths, let’s talk about something that is just as important as your unforgettable plot twist: branding in the world of book publishing. In other words, your book is more than just a story when it is published through the Kindle Direct Publishing (KDP) platform; it is a brand ambassador. Every page, every cover, […]
Okay, KDP’ers, huddle up – today we plunge into the using your listings and author pages as brand ambassadors. In a world where every author is vying for attention like seagulls at a beach picnic, branding is your secret weapon. Make your mark. Make it stick. MAXIMIZING IMPACT WITH AMAZON’S A+ CONTENT Amazon’s A+ Content […]
Even to us geezers, social media is nothing new. In fact, I recently discovered that I’ve been on Facebook for over four presidential administrations. An entire generation (going on two) has grown up not knowing a world without some form of social media. So why is it still so hard for some publishers (heck, any […]
One thing I discovered at the beginning of my career was that if I wanted to continue being a creator, I’d have to learn a lot of skills that creatives typically abhor. I’ve never been a math guy, and my view of sales was a mixture of terror and condescension. The double-edged sword of the […]
A few weeks ago, we touched on the use of social media to brand your KDP enterprise. So, by now you should be, if not an expert on the topic, at least incredibly well-versed. Your social media branding game should be so good that you are becoming a recognizable brand among the digital window-shoppers. Okay, […]
Greetings, esteemed KDP luminaries! Welcome to the battlefield of ideas, where the clash of creativity reverberates louder than ever. As we embark on the latest installment of our end-of-year crash course, we find ourselves standing at the crossroads of change and ingenuity. Before we plunge into the intricate dance of your workflow, let’s take a […]
Choosing the right sales strategy for your no- and low-content books can be a game-changer in the world of Amazon KDP. As you embark on this journey, you’re faced with a challenging decision. Should you concentrate on evergreen niches that remain relevant year-round, or cash in on the dynamic appeal of seasonal themes? In this […]